privacy policy

Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide the data has no consequences. This only applies if no other information is provided in the subsequent processing operations.

“Personal data” means any information relating to an identified or identifiable natural person.

server log files
You can visit our websites without providing any personal information.

Every time you access our website, usage data is transmitted to us or our web host/IT service provider through your Internet browser and stored in protocol data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in ensuring the trouble-free operation of our website and in improving our offering. Your data may be transmitted to third countries outside the European Union for which an adequacy decision has been made by the EU Commission. Unless there is an adequacy decision by the EU Commission, such as for transfers to the USA, the data transfers are based, among other things, on standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-dataprotection/standard-contractual-clauses-scc_de

contact
responsible person
Please contact us if you wish. The person responsible for data processing is: Irfan sohail, Grenzhöfer str 7/1, 69214 Eppelheim Germany, 0049-1736726785, kontakt@d-modewelt.de

customer's initiative contact via email
If you initiate business contact with us by email, we will only collect your personal data (name, email address, message text) to the extent you provide it. The data processing serves to process and answer your contact request. If the contact is for the implementation of pre-contractual measures (e.g. advice in the event of a purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR. If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR, for reasons arising from your particular situation.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.

Collection and processing when using the contact form

When you use the contact form, we only collect your personal data (name, email address, message text) to the extent you provide it. The data processing serves the purpose of establishing contact. If the contact serves to carry out pre-contractual measures (e.g. advice in the event of interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR.

If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR, for reasons arising from your particular situation. We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.

WhatsApp Business

If you contact us for business purposes via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; “WhatsApp”). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
provided.

The data processing serves to process and answer your contact request. For this purpose, we collect and process your mobile phone number stored with WhatsApp, your name if provided, and other data to the extent provided by you. We use a mobile device for the service, in whose address book only data from users who have contacted us via WhatsApp is stored. Personal data will not be passed on to WhatsApp without you having already consented to this. Your data will be transmitted by WhatsApp to servers of Meta Platforms Inc. in the USA. There is no adequacy decision by the EU Commission for the USA. The data transmission takes place on the basis of, among other things,
Standard contractual clauses as suitable guarantees for the protection of personal data, available at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de. If the contact serves to carry out pre-contractual measures (e.g. advice in the event of interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in providing a quick and easy way to contact us and in answering your inquiry. In this case, you have the right to object to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time for reasons related to your particular situation. We only use your personal data to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
Further information on terms of use and data protection when using WhatsApp can be found at https://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy.

customer account orders

customer account
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your customer account will then be deleted. Collection, processing and transfer of personal data when placing orders When you place an order, we only collect and process your personal data to the extent that this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract.

Failure to provide this information means that no contract can be concluded. Processing is carried out on the basis of Art. 6 Paragraph 1 Letter b of GDPR and is necessary for the performance of a contract with you. Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly adhere to the legal requirements. The scope of data transmission is limited to a minimum.

Your data may be transferred to third countries outside the European Union for which an adequacy decision has been made by the EU Commission. If there is no adequacy decision by the EU Commission, such as for transfers to the USA, the data transfers are based, among other things, on standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standardcontractual-clauses-scc_de

reviews Advertising

Data collection when writing a comment or review

When you comment on/rate an article or post, we collect your personal data (name, email address,

address, comment text) only to the extent provided by you. The processing serves the purpose of

To enable commenting/rating and to display comments/rating.

For the purpose of verifying your rating, we also collect the following data: Order number Customer number Invoice number . By submitting the comment/rating, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted.

When your comment is published, the name and email address you provided will be published.

In addition, when you submit a comment, your IP address is saved to prevent misuse of the comment function and to ensure the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your IP address will then be deleted.

buyer seal customer review

We use the buyer seal customer evaluation tool from Händlerbund Management AG (Torgauer Straße 233 B, 04347 Leipzig) on our website. After you have placed your order, we would like to ask you to rate and comment on your purchase from us.

For this purpose, we will contact you by email, using the technical system of the provider of the buyer seal evaluation tool as part of order processing.

Your data will be processed either with your consent or based on our legitimate interest. The processing will be carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent, provided that you have expressly agreed to receive the request for a review. You can revoke your consent at any time using the corresponding link in the email, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your email address will then be removed from the mailing list.

Processing without express consent is carried out on the basis of Art. 6 (1) (f) GDPR due to the legitimate interest in truthful, verified evaluations of our services as part of direct advertising. For this purpose, we send an electronic request for evaluation for our own goods or services that you have already purchased from us. The request is sent to the email address that we received from you as part of the sale of a product or service. The request for evaluation is sent subject to the proviso that you have not objected to this use of your email address.

You can object at any time by notifying us. You can find the contact details for exercising your objection in the imprint. You can also use the link provided in the request for evaluation. There are no costs for this other than the transmission costs according to the basic rates.

The personal data stored in this context in the technical system of the Buyer Seal evaluation tool will be deleted 3 months after the delivery of the goods recorded for evaluation.

Shopauskunft customer review

We use the evaluation tool “shopauskunft.de” of Händlerbund Management AG (Torgauer Straße 233 B, 04347 Leipzig; “Shopauskunft”) for our website.

After you have placed your order, we would like to ask you to rate and comment on your purchase from us. For this purpose, we will contact you by email, using the technical system "Legally Secure Rating Request (RBA)". We will process the data relating to your order (order number/invoice number, purchase value and shipping costs) as well as your email address. If necessary, we will also use this data for the purpose of verifying your rating.

The processing is carried out on the basis of Art. 6 Para. 1 lit. a GDPR with your consent, provided that you have expressly agreed to the transfer of your data and to receiving the request for evaluation.

You can revoke your consent at any time by using the corresponding link in the email or by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Further information on data protection when using Shopauskunft can be found at:

https://www.shopauskunft.de/datenschutz .

website logo for Google Customer Reviews

The website logo for Google Customer Reviews of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) is integrated into our website.

The purpose of the integration is to display the number and results of the reviews we have received so far via Google and to promote participation in this program.

Google uses cookies to display the logo on our website and to show you personalized advertisements on Google.

Your IP address may, among other things, be processed and transmitted to Google.

Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in the optimal marketing of our offers by displaying the customer reviews we have already received.

You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation. You can disable personalized advertising in the Google advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de . Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implement the further information on opting out provided there.

For more information about terms of use and privacy when using Google Customer Reviews, please visit https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html as well as under https://policies.google.com/privacy?hl=de

Google Customer Reviews rating tool

We use the Google Customer Reviews rating tool from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) for our website.

After you have placed your order, we would like to ask you to rate and comment on your purchase from us. For this purpose, we will contact you by email, using Google's survey opt-in module. The following information may be processed and sent to Google: order details (e.g. order ID, delivery country, expected delivery date, GTIN of the products ordered) and your email address.

Your data may be transferred to the USA. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://privacy.google.com/businesses/controllerterms/ and https://business.safety.google/adscontrollerterms .The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent, provided that you have expressly agreed to the transfer of your data and to receiving the request for evaluation. You can revoke your consent at any time with effect for the future without affecting the legality of the processing carried out on the basis of the consent until the revocation.

Use of your personal data for sending postal advertising

We use your personal data (name, address) that we received as part of the sale of a product or service to send you advertising by post, unless you have objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide this data means that no contract can be concluded.

The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your address data at any time by notifying us. The contact details for exercising your right of objection can be found in the imprint.

Use of the email address for sending newsletters

We use your email address, regardless of the contract processing, exclusively for our own advertising purposes to send newsletters, provided that you have expressly consented to this. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent until the revocation. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.

Your data will be passed on to an email marketing service provider as part of order processing. It will not be passed on to any other third parties.

Use of the email address for sending direct advertising

We use your email address, which we received as part of the sale of a product or service, to electronically send advertising for our own products or services that are similar to those you have already purchased from us, provided you have not objected to this use. The provision of the email address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your email

You can object to this at any time by notifying us. You can find the contact details for exercising your objection in the imprint. You can also use the link provided in the advertising email. There are no costs for this other than the transmission costs according to the basic rates.

cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user visits a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that enables the browser to be uniquely identified when the website is visited again.

Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide individually whether to accept them, as well as prevent the cookies from being stored and the data they contain from being transmitted. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all of the functions of this website to their full extent.

The links below will tell you how to manage (including deactivate) cookies in the most important browsers:

Chrome: https://support.google.com/accounts/answer/61416?hl=de

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-allow-and-reject

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Technically necessary cookies

Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our service more user-friendly, effective and secure. Cookies also enable our systems to recognize your browser even after you change pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after you change pages.

The use of cookies or comparable technologies is based on Section 25 Paragraph 2 TTDSG. The processing of your personal data is based on Art. 6 Paragraph 1 Letter f GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offering.

You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.

Use of Cookiebot

We use the consent management tool Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (“Cookiebot”) on our website.

The tool enables you to give consent to data processing via the website, in particular the setting of cookies, and to exercise your right to withdraw consents already given. The data processing serves the purpose of obtaining and documenting the necessary consents to data processing and thus complying with legal obligations. Cookies can be used for this purpose. The following information, among others, can be collected and sent to Cookiebot: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data is not passed on to other third parties.

The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 Paragraph 1 Letter c of GDPR. Further information on data protection at Cookiebot can be found at: https://www.cookiebot.com/de/privacy-policy/

use of CookieFirst

We use the consent management tool CookieFirst from Digital Data Solutions BV (Plantage Middenlaan 42a, 1018 DH, Amsterdam; “CookieFirst”) on our website.

The tool enables you to give consent to data processing via the website, in particular the setting of cookies, and to exercise your right to withdraw consents already given. The data processing serves the purpose of obtaining and documenting the necessary consents to data processing and thus complying with legal obligations. Cookies can be used for this purpose. The following information, among others, can be collected and sent to CookieFirst: clearly identifiable ID, date and time of consent, opt-in and opt-out data. This data will not be passed on to other third parties.

The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 Paragraph 1 Letter c of GDPR. Further information on data protection at CookieFirst can be found at: https://cookiefirst.com/legal/privacy-policy/

Use of the EU Cookie Law Plug-in

We use the open source software EU Cookie Law Plug-in on our website.

The plug-in enables you to give consent to data processing via the website, in particular the setting of cookies, and to exercise your right to withdraw consents already given. The data processing serves the purpose of obtaining and documenting the necessary consents to data processing and thus complying with legal obligations. Cookies can be used for this purpose. Information about your consent status can be processed, among other things.

The data processing is carried out to fulfill a legal obligation on the basis of Art. 6 Paragraph 1 Letter c of GDPR. Further information can be found at: https://de.wordpress.org/plugins/eu-cookie-law/

analysis advertising tracking

Use of Google Analytics

We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.

The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activities and to provide the website operator with other services related to website activity and internet usage. The following information may be collected, among others: IP address, date and time of the page visit, click path, information about the browser you use and the device you use, pages visited, referrer URL (website via which you accessed our website), location data, purchasing activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable an analysis of your use of the website. The information generated in this way about your use of this website is usually transferred to a Google server in the USA and stored there. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/. Both Google and US government agencies have access to your data. Google may link your data to other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google has about you.

IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in designing the website in a needs-based and targeted manner. You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.

You can prevent Google from collecting data generated by Google Analytics and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de

To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in the future when you visit this website. You must opt out on all systems and devices used for this to have a comprehensive effect. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics.

For more information on terms of use and privacy policy, please visit https://www.google.com/analytics/terms/de.html or under https://www.google.de/intl/de/policies/ as well as under https://policies.google.com/technologies/cookies?hl=de .

Use of the Facebook Pixel

We use the remarketing function “Custom Audiences” of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland “Facebook”) on our website.

Meta Platforms Ireland and we are jointly responsible for the collection of your data when integrating the service and the transmission of this data to Facebook. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the respective responsibilities are specified. The agreement is available at https://www.facebook.com/legal/controller_addendum We are then responsible in particular for fulfilling the information obligations pursuant to Art. 13 and 14 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the joint processing agreement. Meta Platforms Ireland is responsible for enabling the rights of those affected pursuant to Art. 15 - 20 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects Meta Platforms Ireland's obligations under the joint processing agreement.

The purpose of the application is to target website visitors with interest-based advertising on the social network Facebook. For this purpose, the Facebook remarketing tag has been implemented on the website. This tag establishes a direct connection to the Facebook servers when you visit the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads.

For more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please see Facebook’s privacy policy at https://www.facebook.com/about/privacy/ .

Use of Google Ads Conversion Tracking

We use the online advertising program “Google Ads” on our website and, as part of this, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).

When you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. This means that there is no way that cookies can be tracked across Ads customers' websites.

The information obtained using the conversion cookie is used to create conversion statistics. This tells us the total number of users who have clicked on one of our ads and been redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. Your data may be transferred to Google LLC servers in the USA. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/ .

You can disable personalized advertising in the Google advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de

Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ and implement the additional information on opting out provided there. You will then not be included in the conversion tracking statistics. Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/

Use of Google AdSense

We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website. The data processing serves the purpose of renting advertising space on the website and using it to target website visitors with interest-based advertising. This function enables visitors to the provider's website to be shown personalized, interest-based advertising from the Google Display Network. Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/ . Google may transfer this information to third parties where required to do so by law, or where such third parties process the data on Google's behalf. Google will never associate your IP address with any other data held by Google.

You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de . Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implement the additional information on opting out provided there. Further information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/

Use of the remarketing or “similar audiences” function of Google Inc.

We use the remarketing or “similar audiences” function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website.

The application serves the purpose of analyzing visitor behavior and interests. Google uses cookies to analyze website usage, which forms the basis for creating interest-based advertisements. The cookies record visits to the website and anonymized data about website usage. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously viewed product and information areas.

Your data may be transferred to Google LLC servers in the USA. For the USA, no adequacy decision of the

EU Commission. The data transfer is based on standard contractual clauses as appropriate guarantees for the

Protection of personal data, available at: https://policies.google.com/privacy/frameworks .

You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de

Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative’s deactivation page at https://www.networkadvertising.org/choices/ and implement the further information on opting out provided there.

Further information on Google Remarketing and the associated privacy policy can be found at:

https://www.google.com/privacy/ads/

Using the Pinterest Tag

We use the Pinterest Tag of Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland “Pinterest”) on our website.

The application serves the purpose of targeting website visitors with interest-based advertising on the Pinterest social network. For this purpose, the Pinterest conversion tag has been implemented on the website. This tag establishes a direct connection to the Pinterest servers when you visit the website. This transmits to the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged into the social network. When you visit Pinterest, you will then be shown personalized, interest-based Pinterest ads. If you access our website via a pin on the Pinterest social network, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the pin and were redirected to this page. The information obtained using the conversion cookie is used to create conversion statistics and thus to optimize our website. The following information may be processed, among others: total number of users who clicked on one of our pins and were redirected to our website, subpages visited on our website (e.g. category or product pages), search queries on our website, your shopping cart contents, completed transactions.

Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, available at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data- protection/standard-contractual-clauses-scc_de.

Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation. You can deactivate personalized advertising in the personalization settings on Pinterest or via the AdChoices website optout.aboutads.info. You can prevent cookies from being saved by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

For more information about how Pinterest collects and uses data, your rights in this regard, and options for protecting your privacy, please see Pinterest’s privacy policy at https://policy.pinterest.com/de/privacy-policy .

Use of TikTok Pixel

We use the TikTok pixel from TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; “TikTok Ireland”) and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; “TikTok UK”) on our website. Both companies are jointly responsible for data processing (hereinafter “TikTok”).

The data processing serves the purpose of identifying and analyzing our customers' website accesses, as well as to better address customers by placing targeted advertisements and evaluating the effectiveness of advertisements on TikTok. To do this, TikTok uses technologies such as cookies and pixels that enable your browser to be recognized. The following information, among others, can be collected and transmitted to TikTok: date and time of the visit, information about the browser and device type you use, screen resolution, IP address. TikTok can assign this information to your personal TikTok user account. Usage profiles can be created from the data collected in this way using pseudonyms. However, this does not allow users to be personally identified.

Your data may be transferred to third countries, such as the USA. There is no adequacy decision from the EU Commission for the USA. Data transfer to third countries without an adequacy decision is based, among other things, on standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-dataprotection/standard-contractual-clauses-scc_de .

Your personal data is processed on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in identifying our customers and targeting them with interest-based advertising. You have the Right to object to the processing of personal data concerning you at any time for reasons related to your particular situation. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software.

Further information on data protection can be found at https://www.tiktok.com/legal/new-privacy-policy?lang=de-DE and https://ads.tiktok.com/i18n/official/policy/controller-to-controller .

Plug-ins and Others

Using Google Tag Manager

We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.

This application manages JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of needs-based design and optimization of our website.

The Google Tag Manager itself does not store cookies, nor does it process personal data. However, it enables the triggering of additional tags that can collect and process personal data. You can find more information on terms of use and data protection here .

use of social plug-ins

We use social network plug-ins on our website. The integration of social plug-ins and the data processing that takes place in this way serves the purpose of optimizing the advertising for our products.

When social plug-ins are integrated, a link is established between your computer and the servers of the provider of the social network, and the plug-in is displayed on the page by a message to your browser, provided you have expressly consented to this. Both your IP address and information about which of our pages you have visited are transmitted to the provider's servers. This applies regardless of whether you are registered with or logged in to the social network. Data is also transmitted to users who are not registered or logged in. If you are connected to one or more of your social network accounts at the same time, the information collected can also be assigned to your corresponding profiles. When you use the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons.

The use of cookies or similar technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Art. 6 Paragraph 1 Letter a of GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Paragraph 1 Letter a of GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent until the revocation.

The social networks named below are integrated into our website using social plug-ins. Further information on the scope and purpose of the collection and use of data as well as your rights and options for protecting your privacy can be found in the linked data protection notices of the providers.

Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)

Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):

https://help.instagram.com/155833707900388

LinkedIn from LinkedIn Corporation (2029 Stierlin Court, Mountain View, CA 94043, USA)

https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy

Your data may be transferred to the USA. There is no adequacy decision from the EU Commission for the USA.

Pinterest from Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA)

https://about.pinterest.com/de/privacy-policy

Your data may be transferred to the USA. There is no adequacy decision from the EU Commission for the USA.

Twitter de Twitter Inc. (1355 Market Street, Suite 900, San Francisco, CA 94107, EE. UU.)

https://twitter.com/privacy

Your data may be transferred to the USA. There is no adequacy decision from the EU Commission for the USA.

use of Google Maps

We use the function for embedding Google Maps from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.

The function enables the visual representation of geographical information and interactive maps. When the pages in which Google Maps are integrated are accessed, Google also collects, processes and uses data from visitors to the websites.

Your data may also be transferred to the USA. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks .

For more information about the collection and use of data by Google, please see Google’s privacy policy at https://www.google.com/privacypolicy.html . There you also have the option to change your settings in the data protection center so that you can manage and protect the data processed by Google.

use of YouTube

We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”) on our website. YouTube is an affiliated company of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).

The function displays videos stored on YouTube in an iFrame on the website. The "Extended data protection mode" option is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it sent to YouTube and stored there. Your data may be transferred to the USA. There is no adequacy decision from the EU Commission for the USA. The data transfer takes place on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks .

For more information about the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, please see YouTube’s privacy policy at https://www.youtube.com/t/privacy .

Rights of data subjects and storage period

duration of storage

After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law retention periods, and then deleted after the deadline has expired, unless you have consented to further processing and use.

rights of the data subject

If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.

Furthermore, according to Art. 21 Para. 1 GDPR, you have the right to object to processing based on Art. 6 Para. 1 f GDPR and to processing for direct marketing purposes.

right to lodge a complaint with the supervisory authority

According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.

right of objection

If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 (1) (f) GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.

After objection has been made, the processing of the data concerned will be terminated, unless we can demonstrate compelling legitimate grounds

demonstrate grounds for the processing which override your interests, rights and freedoms, or where the processing of the

assertion, exercise or defense of legal claims.

If the personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for direct marketing purposes.

last updated: 10.01.2022

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